Steiff Charity - To bear a helping hand

FC Bayern Munich

About FC Bayern Munich

FC Bayern Munich is one of the world’s most successful sports organizations on and off the field. Since the club’s foundation in 1900, FC Bayern has won 32 German championships, 20 domestic cups as well as six UEFA Champions League titles, making it the most successful German team in history.FC Bayern is also renowned globally for its financial success, youth development and supporter culture. The club’s unique ownership structure sees more than 291,000 club members own a majority share, more than any other sports organization in the world.With over 900 million interested worldwide, FC Bayern is one of the strongest brands in global sports.In 2014, FC Bayern opened its first international office in the U.S. to engage with the millions of fans living in the Americas. Following the success of the first international venture, the club opened an office in Shanghai in 2017 and then Bangkok in 2022.

The fashion students and design supporters of FC Bayern Munich

FC Bayern Munich is one of the most successful sports clubs in the world - on and off the pitch. The fans of the club were the inspiration for this Teddy bear and should be able to find themselves in it. In addition, 3 players have signed the bear themselves. A nice idea of the club for the design. A Teddy bear full of heart and soul, because what would FC Bayern be without its loyal fans, who make it the football club with the most members in the world?

Emma Kindermann

Hello I'm Emma! Fashion Design student, 22 years old and in the 6th semester at Reutlingen University. Born and raised in Germany. In my childhood I moved a lot, the new places and impressions have always inspired me and it was my biggest wish to study fashion design one day. With my designs I want to give a voice to my thoughts and feelings, it is important to me to draw attention to all the things that are going wrong in our society and to create change in the world. I draw my inspiration from the smallest things in my environment, when you walk through your life mindfully you quickly realize that pretty much everything around us can be an inspiration. Steiff has always been very important to me. One of my first stuffed animals was from Steiff and I am still a big fan and I love to see all the kids these days getting theire first Steiff animal it's a beautiful tradition. It is a great honor to work on such a special project with such an impressive company as Steiff. Do something good with my work, change the world a bit and help other people, that’s what I live for and that’s what I work for and that’s why I’m so grateful to be involved in such an anazing charity project.

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Svenja Ascher

Hey there. I am Svenja, 23 years old and born and raised in a small town in Bavaria, Germany. I soon realized that I wanted to do something positive for the world and the environment with my work. And because science and mathematics have never been my strongsuit I decided to enter the fashion sector, where, in my opinion, a lot is going wrong and a great deal of rethinking and reimagining is required. So here I am, a 6th semester fashion design student at Reutlingen University, always driven to make the world a better place in everything I do. Within the framework of this project, I compared the role model of current influencers with that of the leading figures of the hippie movement in the 1960s and 1970s. For me, these projects are part of the process of evolving as an individual and finding the right path for me personally. “We will all fade away. Therefore, it is important, something of us remains, that will have a positive impact on our posterity.” This is what drives me and makes me see sense in everything I do. It lets me persevere and keep going even when things get tough. I think Magarete Steiff has achieved exactly what I mentioned earlier. She has created something that has lasted a very long time and still has a positive influence on the present. Her plush toys still make many children around the world happy and through the Charity Project 2022, her positive influence takes on a whole new dimension. I feel very honored to be part of a project that pursues such great goals and to be able to cooperate with such an impressive company.

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