Discover Steiff

We accompany moments full of emotions.

Kind mit vielen steiff kuscheltieren large

For childhood and beyond

Kind schiebt wagen mit steiff kuscheltieren

For childhood and beyond

We at Steiff have constantly evolved throughout our long history and yet one thing has remained constant since our founding:

Our desire to create products that shape feelings - in childhood and beyond.

For generations, we have been accompanying moments full of emotion, are an important part of childhood and bring a smile to the faces of children of all ages, young and old.

Steiff fashion teaser


Steiff products are cuddly soft and feel great - whether as a cute cuddly toy or a fluffy jumper.

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We know how our products should feel - both in your hand and in your heart.

Whether it's plush for children, for collectors, or fashion: each of our products should play a part in fulfilling the demands we make on ourselves and the promises we make to our customers.

Teddies for tomorrow teaser
In the range since 2020

Teddies for Tomorrow

For collectors and lovers as well as for children, products made of alternative, new materials.

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